The name and concept of "yellow pages" came about in 1883, when a printer in the United Sates working on a regular telephone directory ran out of white paper and used yellow paper instead. Since then the Yellow Pages brand and its "walking fingers" trademark has become synonymous with connecting buyers and sellers worldwide.
Egypt Yellow Pages, now known in Egypt as Yellow Media, was established in 1988 with one branch, 15 employees, and until the year 2,000 only offered a printed version of its Yellow Pages.
Today, Yellow Media employs over 400 teammates in nine offices across Egypt (7 in Cairo, 1 in Mansoura and 1 in Alexandria). Our in-house developed digital platforms, including YP.eg, Dalili.com.eg, apps and more, generate over 50,000,000 visits a year, connecting our over 5,000 advertisers to buyers.
Proudly, we were the first Google and Facebook Ad partners in Egypt and continue to deliver effective advertiser campaigns on Google, YouTube, Facebook and Instagram.
Moreover, Yellow Media is the business listing data provider for Orange 8000, Vodafone 2121 and Etisalat 7070. We also contractually share our data with Google thereby benefiting our advertiser base through a broad spectrum of buyer-search platforms.
Our services also include complete website solutions, video creation and much more.